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Riding the Waves of Change: ACM Co-Founder Matt Barr's Journey from Snowboarding to Business Leadership
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Join us in this episode of Sports and Outdoor Mentors as we sit down with Matt Barr, co-founder and co-owner of All Conditions Media, to explore his unique path from travelling the globe as a snowboarder to leading a successful action sports media agency.
Matt talks candidly about the early days of writing for snowboard magazines, navigating the challenges of entrepreneurship, and adapting to a rapidly changing industry.
Whether you're into action sports or business innovation, Matt’s story is packed with valuable insights. Tune in, and don’t forget to subscribe and share!
Sports + Outdoor Mentors is a source of inspiration, motivation, practical career, and business lessons for future and existing sports and outdoor industry leaders.
Join us every other Sunday for a new episode.
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00:00 - Introduction
03:00 - Matt discusses his early passion for skateboarding, snowboarding, and journalism.
05:00 - Serendipitous start in the industry and the influence of friends and mentors.
07:00 - Transitioning from freelance writing to co-founding ACM with Chris Moran.
10:00 - Importance of having a strong peer group and mentors.
12:00 - Evolution of his career from freelance work to business ownership.
14:00 - Learning on the job and the entrepreneurial spirit behind ACM.
17:00 - Challenges in the action sports industry.
19:00 - Impact of the 2008 financial crisis
22:00 - ACM's transition to remote work in 2020 and its impact on company culture.
24:00 - The decision to become an employee-owned business.
27:00 - The importance of empowering employees and fostering a strong internal culture.
30:00 - Reflection on lessons learned,
32:00 - Matt’s advice for future leaders in the industry
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