Ep. 97: When is the right time to start a business?
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In this segment of your podcast episode, you discuss the timing of starting a business. You explore both the wrong times and the right time to start a business. Here's a summary of your points:
Wrong Times to Start a Business:
- Tomorrow: Delaying starting a business by constantly saying you'll begin "tomorrow" is a wrong approach. Procrastination can hold you back.
- When You Don't Have Your Message Straight: It's crucial to have a clear message about your business, including what you do, what problems you solve, and why you're better than others. Failing to define your message wastes time.
- When You Don't Know Your Target Audience: Not understanding your target audience, both in terms of demographics and psychographics, can make it challenging to sell your product or service effectively.
- When You're Not Doing Well Emotionally: Starting a business requires mental strength and clarity. If you're not emotionally in a good place, it's not the right time to begin.
- If You Can't Commit Time Each Day: Starting a business demands commitment and a structured approach. If you can't dedicate sufficient time daily, you may struggle to make progress.
- When You Face Resistance from Close Relationships: If your pursuit of a business venture creates significant friction in your personal relationships, it may not be the right time to start.
The Right Time to Start a Business:
You highlight that waiting for the "perfect" time is often futile because there's no guarantee of external circumstances aligning perfectly. The right time is often now because:
- You are motivated, energized, and have the necessary skills.
- Many successful businesses have emerged during difficult economic times by addressing emerging needs and opportunities.
- Taking action in the present, making informed decisions, and adapting to changing circumstances can lead to business success.
Your message encourages action and emphasizes that readiness and motivation should drive your decision to start a business rather than waiting for external conditions to align perfectly.
There’s a lot of people that need your product or service. They just don’t know you yet. So get yourself out there and get started today.
You’ll be glad you did.
Website: www.tomclairmont.com
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