It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Contenido proporcionado por Small Business Sisterhood Podcast, Pepper Makepeace: Entrepreneur, Business Systems, Social Media Marketing Strategy, and Solopreneur Consulting. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Small Business Sisterhood Podcast, Pepper Makepeace: Entrepreneur, Business Systems, Social Media Marketing Strategy, and Solopreneur Consulting o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Small Business Sisterhood Podcast: Online Business, Blogging, Creative Entrepreneurs, Business Community
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#47 Suzanne Tulien - how clarity around your personal brand can help you and your business
MP3•Episodio en casa
Manage episode 302206730 series 1321629
Contenido proporcionado por Small Business Sisterhood Podcast, Pepper Makepeace: Entrepreneur, Business Systems, Social Media Marketing Strategy, and Solopreneur Consulting. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Small Business Sisterhood Podcast, Pepper Makepeace: Entrepreneur, Business Systems, Social Media Marketing Strategy, and Solopreneur Consulting o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Suzanne Tulien is a Brand Clarity Expert, author, and speaker who specializes in helping her clients identify, define, and align their brand to what they want to be known for. She’s a firm believer in the power of aligned branding and how it can help solopreneurs launch and grow a successful business. She is the author of three books: Brand DNA, Personal Brand Clarity, and The 6 Myths of Small Business Branding. She speaks, trains, and consults internationally. In this episode Suzanne and I explore how branding can empower not just the business but also the business owner. We talk about the difference between marketing and branding, how brand values can translate to creating a business that stands out in a crowded market, and how personal branding can help us, as business owners, overcome mindset issues that may otherwise hold us back.
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4 episodios
MP3•Episodio en casa
Manage episode 302206730 series 1321629
Contenido proporcionado por Small Business Sisterhood Podcast, Pepper Makepeace: Entrepreneur, Business Systems, Social Media Marketing Strategy, and Solopreneur Consulting. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Small Business Sisterhood Podcast, Pepper Makepeace: Entrepreneur, Business Systems, Social Media Marketing Strategy, and Solopreneur Consulting o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Suzanne Tulien is a Brand Clarity Expert, author, and speaker who specializes in helping her clients identify, define, and align their brand to what they want to be known for. She’s a firm believer in the power of aligned branding and how it can help solopreneurs launch and grow a successful business. She is the author of three books: Brand DNA, Personal Brand Clarity, and The 6 Myths of Small Business Branding. She speaks, trains, and consults internationally. In this episode Suzanne and I explore how branding can empower not just the business but also the business owner. We talk about the difference between marketing and branding, how brand values can translate to creating a business that stands out in a crowded market, and how personal branding can help us, as business owners, overcome mindset issues that may otherwise hold us back.
…
continue reading
4 episodios
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