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Contenido proporcionado por Gloria Chou. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Gloria Chou o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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How to be authentic as f*ck in your marketing w/Sun Yi

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Manage episode 436240064 series 2995816
Contenido proporcionado por Gloria Chou. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Gloria Chou o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Send us a text to get more PR resources for your product biz!

How do you actually grow an organic audience to over 150k with no ads? By being authentic in your marketing and not doing what everyone else's is "telling you to do!" My friend, storyteller, and marketing expert Sun Yi Shares all of his lessons growing his audience from zero to hundreds of thousands in just a short time frame without using ads or having lots of "famous friends". Tune in if you want to truly stand out in this saturated online space and create content that engages and converts, because people want to buy from people!

Here’s What We Cover In the Episode and More:

  • Strategies for growing Instagram followers.
  • Building personal branding on social media.
  • Crafting relatable and simple content.
  • Techniques for engaging audiences.
  • Selling products through compelling stories.
  • The “Inventor’s Journey” in marketing.
  • Visual storytelling in digital marketing.
  • Addressing consumer pain points in sales.
  • Insights into consumer psychology and buying behavior.
  • Tips for E-commerce and sales pages.
  • Simplifying language for better engagement.
  • Trends in online content creation and coaching.

Authenticity is the key to unlocking the true potential of your brand; just ask Sun Yi, who grew his Instagram from 60K to 130K by ditching jargon for genuine, relatable stories. Simplify your message like you’re speaking to a friend, not a boardroom— trust me, no one is impressed by corporate-speak. Remember, it’s not about sounding smart; it’s about making your audience feel seen and understood.
Product Businesses! Download my free HOW TO GET INTO A GIFT GUIDE/PRODUCT ROUND UP roadmap for free HERE to get more sales and traffic to your site this season.
If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.

  continue reading

161 episodios

Artwork
iconCompartir
 
Manage episode 436240064 series 2995816
Contenido proporcionado por Gloria Chou. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Gloria Chou o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Send us a text to get more PR resources for your product biz!

How do you actually grow an organic audience to over 150k with no ads? By being authentic in your marketing and not doing what everyone else's is "telling you to do!" My friend, storyteller, and marketing expert Sun Yi Shares all of his lessons growing his audience from zero to hundreds of thousands in just a short time frame without using ads or having lots of "famous friends". Tune in if you want to truly stand out in this saturated online space and create content that engages and converts, because people want to buy from people!

Here’s What We Cover In the Episode and More:

  • Strategies for growing Instagram followers.
  • Building personal branding on social media.
  • Crafting relatable and simple content.
  • Techniques for engaging audiences.
  • Selling products through compelling stories.
  • The “Inventor’s Journey” in marketing.
  • Visual storytelling in digital marketing.
  • Addressing consumer pain points in sales.
  • Insights into consumer psychology and buying behavior.
  • Tips for E-commerce and sales pages.
  • Simplifying language for better engagement.
  • Trends in online content creation and coaching.

Authenticity is the key to unlocking the true potential of your brand; just ask Sun Yi, who grew his Instagram from 60K to 130K by ditching jargon for genuine, relatable stories. Simplify your message like you’re speaking to a friend, not a boardroom— trust me, no one is impressed by corporate-speak. Remember, it’s not about sounding smart; it’s about making your audience feel seen and understood.
Product Businesses! Download my free HOW TO GET INTO A GIFT GUIDE/PRODUCT ROUND UP roadmap for free HERE to get more sales and traffic to your site this season.
If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.

  continue reading

161 episodios

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