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Knowing what to build and when w/Eitan Koter
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In this episode of the Whole Human podcast, I sit down with Eitan Koter, the visionary co-CEO of Wimmy, a powerhouse in the e-commerce world. We dive deep into the exhilarating journey of growing a company profitably without relying on external investors, offering a refreshing contrast to the traditional funding route.
Eitan unveils his groundbreaking experiences in the video commerce arena and reveals how Wimmy is revolutionizing brands with shoppable and interactive video tools. Our conversation touches on the rapid evolution of video technology and the adrenaline-pumping challenges of bootstrapping a company.
Eitan highlights the crucial strategies for managing cash flow, the bold move of delaying sales personnel recruitment, and the relentless pursuit of perfecting the product before scaling. This episode is packed with valuable lessons and inspiring stories that you won't want to miss!
Follow Eitan Koter on LinkedIn: https://www.linkedin.com/in/eitankoter/
Follow Peter Sorgenfrei on Linkedin: https://www.linkedin.com/in/sorgenfrei/
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