Challenging the Status Quo: Vuja Dé Digital's Vision
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In this inaugural episode of "Contrary to Popular Opinion," co-founders Todd Juneau and Kelly Maguire of Vuja Dé Digital embark on a mission to challenge conventional digital marketing wisdom.
Through a rich discussion, they dissect the evolution of programmatic technology, its impact on media buying, and the pivotal role of AI in shaping the industry's future.
They boldly critique the traditional agency model, advocating for a client-first approach that prioritizes innovative strategies over mere efficiency.
With Vuja Dé Digital’s philosophy of delivering unexpected outcomes in familiar territories, this episode will open your mind to a new perspective on achieving business success through digital media.
It's not just a discussion; it's a revelation that beckons listeners to envision the boundless possibilities of digital marketing done differently.
TIMESTAMPS
- 00:00:00 - Kickoff: Welcome to "Contrary to Popular Opinion"
- 00:01:00 - Introducing the Visionaries: Todd Juneau & Kelly Maguire of Vuja Dé Digital
- 00:03:00 - Revolutionizing the Game: The Impact of Programmatic Technology
- 00:06:32 - Crafting a Unique Media Buying House: A Journey Beyond the Conventional
- 00:08:00 - Rethinking Agency Dynamics: A Bold Challenge to Tradition
- 00:12:15 - Putting Clients First: A Radical Shift Towards Innovative Strategies
- 00:16:47 - The Fusion of Performance & Relationships: Key to Modern Marketing Success 00:19:05 - Beyond Efficiency: Embracing Creativity and Innovation in Marketing
- 00:22:30 - AI's Role in Shaping Tomorrow: Opportunities and Ethical Considerations
- 00:25:10 - Vuja Dé Digital’s Philosophy in Action: Case Studies and Success Stories
- 00:27:50 - Wrapping Up: A Glimpse into the Future of Digital Marketing Innovations
Links and Resources:
- Kelly Maguire on LinkedIn
- Todd Juneau on LinkedIn
- Vuja De Digital
Thanks so much for joining us this week. Want to subscribe to Contrary to Popular Opinion? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!
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