Developing Brand Culture
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How do you create a brand culture? What culture do you want your brand to be best known for?
Having a culture is what makes or breaks a brand. Knowing who your brand is for makes the difference. In this episode of Blending Bourbon, David and Dixon share what their ideal culture is and why Dixon’s visit to the L.A. club scene wasn’t the ideal culture he had in mind. David also reveals some big news that will help Golden Sheaf’s brand recognition as it continues to develop.
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