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Why you should say goodbye to email newsletters
Manage episode 446529775 series 3331587
Contenido proporcionado por Becca Pountney. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Becca Pountney o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
One thing that makes me sigh is when your website says 'sign up to our email newsletter'. Today I am going to share with you why this strategy doesn't work, and how to give your email marketing a revamp. We are going to look at email marketing strategies that work, and how you can implement them in your wedding business.
Time Stamps:
- 00:00 - Introduction to Email Marketing
- 00:08 - The Problem with Newsletters
- 00:48 - Why Email Marketing Outperforms Social Media
- 01:17 - Understanding Deliverability and Reach
- 03:18 - Alternatives to Traditional Newsletters
- 04:29 - Effective Strategies for Collecting Emails
- 11:28 - The Importance of Value in Email Marketing
- 19:11 - Implementing Competitions and Quizzes
- 20:29 - Creating Engaging Content for Your Audience
- 28:06 - Final Thoughts and Next Steps
Mentioned in this episode:
Wedding Show Success workbook
Got a Wedding Show coming up? Make sure you have a strategy in place. Download my free wedding show success workbook, and get a special price on my 3 part video training series about how to get the most out of your next show.
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