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Interview with Domenica Di Lieto at Emerging Comms
Manage episode 364091780 series 2583980
Contenido proporcionado por Mike Maynard, Napier and Mike Maynard. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Mike Maynard, Napier and Mike Maynard o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
As one of the world's largest markets, China presents an excellent opportunity for many businesses. But how should you approach marketing to the region?
Domenica Di Lieto, CEO of leading Chinese marketing consultancy Emerging Comms, shares her experience and advice on growing businesses in China.
From choosing the correct channels to the importance of localisation, Domenica provides an overview of the differences marketers should consider when working with the Chinese market.
103 episodios
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Manage episode 364091780 series 2583980
Contenido proporcionado por Mike Maynard, Napier and Mike Maynard. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Mike Maynard, Napier and Mike Maynard o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
As one of the world's largest markets, China presents an excellent opportunity for many businesses. But how should you approach marketing to the region?
Domenica Di Lieto, CEO of leading Chinese marketing consultancy Emerging Comms, shares her experience and advice on growing businesses in China.
From choosing the correct channels to the importance of localisation, Domenica provides an overview of the differences marketers should consider when working with the Chinese market.
103 episodios
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Similar a Marketing B2B Technology
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