How Data and Storytelling Impacts All of Sales, Brand and Marketing

Sales Pipeline Radio

This week's show is entitled, "How Data and Storytelling Impacts All of Sales, Brand and Marketing" and my guest is Mark Nardone, CMO at PAN.

Tune in to Learn:

• How storytelling differentiates brands, builds trust, and creates emotional connections with customers in B2B
• Why companies are reinvesting in storytelling to foster deeper engagement and grow their pipeline
• How and why data is essential for crafting personalized stories that resonate more effectively
• How successful businesses balance long-term branding with short-term demand generation
• The role AI plays in helping companies scale personalized stories for a broad audience

Listen Now | Watch the video HERE | Read the Transcript on the Heinz Marketing Blog.

Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to [e-mail].

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