Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Contenido proporcionado por Akeel Jabber | Horizen Capital. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Akeel Jabber | Horizen Capital o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Active Campaign CMO: Integration, Automation and Marketing Insights to Scale to $165M ARR
Manage episode 379662311 series 2807047
Contenido proporcionado por Akeel Jabber | Horizen Capital. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Akeel Jabber | Horizen Capital o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Shay Howe is the Chief Marketing Officer at ActiveCampaign, a cloud-based email and CRM automation platform with 185,000 customers worldwide and secured $360 million in funding through three rounds.
He's a product leader with a design and engineering background. Before ActiveCampaign, Shay served as Vice President of Product at Belly and Yello, overseeing product strategy and design. He led product teams at high-growth companies like Groupon and advised at Techstars, Lightbank, and Prota ventures. Additionally, he authored "Learn to Code HTML and CSS '' published by Pearson Education.
In this episode we cover:
- 00:00 - Intro
- 01:27 - The Financial Growth Story of ActiveCampaign
- 03:34 - Unveiling the Postmark Deal
- 08:41 - Identifying Customer-Centric Integrations
- 13:19 - Choosing the Right Pricing Model
- 20:13 - Successful Strategies to Mitigate Single Platform Risks in 2023
- 22:46 - The Power of AI in ActiveCampaign's Automation and Marketing
- 29:02 - Shay's Favorite Activity To Get Into a Flow State
- 29:49 - Shay's Piece Of Advice For Your Younger Self
- 31:19 - Shay's Biggest Challenges at ActiveCampaign
- 32:43 - Instrumental Resources For Shay's Success
- 35:35 - What Does Success Mean for Shay Today
- 37:38 - Get In Touch With Shay
Get In Touch With Shay:
Mentions:
Books:
The Five Dysfunctions of a Team by Patrick Lencioni
The Founder's Mentality by Chris Zook and James Allen
Never Split the Difference by Chris Voss
Tag Us & Follow:
More About Akeel:
232 episodios
Compartir
Manage episode 379662311 series 2807047
Contenido proporcionado por Akeel Jabber | Horizen Capital. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Akeel Jabber | Horizen Capital o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Shay Howe is the Chief Marketing Officer at ActiveCampaign, a cloud-based email and CRM automation platform with 185,000 customers worldwide and secured $360 million in funding through three rounds.
He's a product leader with a design and engineering background. Before ActiveCampaign, Shay served as Vice President of Product at Belly and Yello, overseeing product strategy and design. He led product teams at high-growth companies like Groupon and advised at Techstars, Lightbank, and Prota ventures. Additionally, he authored "Learn to Code HTML and CSS '' published by Pearson Education.
In this episode we cover:
- 00:00 - Intro
- 01:27 - The Financial Growth Story of ActiveCampaign
- 03:34 - Unveiling the Postmark Deal
- 08:41 - Identifying Customer-Centric Integrations
- 13:19 - Choosing the Right Pricing Model
- 20:13 - Successful Strategies to Mitigate Single Platform Risks in 2023
- 22:46 - The Power of AI in ActiveCampaign's Automation and Marketing
- 29:02 - Shay's Favorite Activity To Get Into a Flow State
- 29:49 - Shay's Piece Of Advice For Your Younger Self
- 31:19 - Shay's Biggest Challenges at ActiveCampaign
- 32:43 - Instrumental Resources For Shay's Success
- 35:35 - What Does Success Mean for Shay Today
- 37:38 - Get In Touch With Shay
Get In Touch With Shay:
Mentions:
Books:
The Five Dysfunctions of a Team by Patrick Lencioni
The Founder's Mentality by Chris Zook and James Allen
Never Split the Difference by Chris Voss
Tag Us & Follow:
More About Akeel:
232 episodios
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Similar a SaaS District
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Welcome to the Disruptors Podcast. This podcast features the most disruptive individuals on the planet no matter what niche or industry they are in, if you want thought provoking conversation with some of the most successful & controversial people alive then the disruptors podcast is a must listen to. Your host Rob Moore is a best selling author, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestsellers “Life Leverage” ...
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continue reading
1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
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continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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