))
Did Black Friday Cannibalize Itself?
Manage episode 386983872 series 2829840
Contenido proporcionado por Shelley E. Kohan. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Shelley E. Kohan o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us!
Black Friday Creep has moved over $5 billion out of November and December into October.
Join Robin and Shelley with guest Angela Thompson, Principal of Thompson Marketing Consulting, as they look at the broader impact of Pre-Black Friday sales. Pressure on retailers to perform and comp year-over-year sales have a flip side.
While daily deals might be exciting for some passionate shoppers, they may be overwhelming for others -- especially if it becomes a race to the bottom. Angela will reveal what happened with pre-holiday sales this year, the results of Black Friday and what to expect in 2024.
For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.
209 episodios
Compartir
