393. Effective Restaurant Marketing & Loyalty Programs - Court Allam

Restaurant Rockstars Podcast

In this episode of the Restaurant Rockstars podcast, Roger welcomes Court, a seasoned restaurant marketing guru and coach. They delve into various strategies for effective restaurant marketing, from building a lead generation database and managing time effectively to creating captivating social media content on platforms like Instagram and TikTok. Roger and Court highlight the importance of differentiating your restaurant's brand through VIP clubs, loyalty programs, and unique customer experiences. They also discuss the power of tracking marketing efforts to ensure high ROI and the benefits of leveraging Gen Z staff for content creation. Tune in to discover actionable insights to enhance your restaurant's profitability and customer engagement. 👉 The Restaurant Profit Maximizer course will show you proven ways to boost profit in your restaurant. Check it out here https://restaurantrockstars.com/profitmaximizer Thank you to our sponsors: The Restaurant Academy: Everything you need to know to optimize profits, maximize sales and train your team in restaurant fundamentals! https://restaurantrockstars.com/joinacademy/ Cirrus - Cirrus led digital signs attract attention, bring your business to life & increase customer traffic and sales. Cirrus signs are versatile and allow easy changing of content and displays. Best of all, with cirrus you can subscribe to pay with low monthly payments and no upfront cost. Go to https://try.cirrusled.com/rockstar Restaurant Equippers: Top equipment brands, extensive inventory, everyday low prices, and 60 years serving independent food service operators. Only at https://www.equippers.com/ Restaurant Technologies: takes care of your fry oil challenges. They handle everything end-to-end from delivering, filtering monitoring, collecting, and recycling your waste cooking oil. Restaurant Technologies customers save 10-15% on their insurance premiums and even get bonuses for any new customer referrals. Go to https://www.rti-inc.com or call 866-399-3639 to get started today.