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We Acquired Distribution and Consolidated it all to Build One Brand Ft. Bhavna Suresh
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In the latest episode of "Wiping out the Norm," Radhika Bajoria explores the extraordinary journey of Bhavna Suresh, co-founder of 10Club, a brand reshaping homes with its India-centric approach and innovative products.
From her early curiosity about the scarcity of women in engineering to becoming Mahindra & Mahindra's first female After Sales Engineer, Bhavna has consistently challenged conventions and forged her unique path.
Beginning her academic voyage with a degree in Mechanical Engineering, Bhavna swiftly distinguished herself as a trailblazer at Mahindra & Mahindra. However, this achievement wasn't without its hurdles.
A significant challenge arose when Bhavna was diagnosed with a rare form of neurofibroma, a tumour near her neck that temporarily paralyzed her face. Despite this formidable setback, Bhavna exhibited unwavering courage, seeking treatment and emerging even stronger with time and resilience.
Her pursuit of growth knew no bounds. Pursuing an MBA with a focus on management strategies at HEC Paris, Bhavna was driven by a passion for fashion and style, leading her to establish StyleBank. This fashion rental service allowed young women to rent dresses from a range of high-street labels and boutique designer brands. Yet, despite her dedication, StyleBank faced challenges in gaining traction. Undeterred, Bhavna made the tough but crucial decision to pivot, drawing on investor feedback to explore new opportunities
Enter Lamudi Philippines, where Bhavna left an indelible mark on the real estate sector, revolutionizing property search and acquisition. Excelling in this domain, she continued to seek fresh challenges and avenues for growth.
The entrepreneurial spark within Bhavna led to the birth of 10Club in 2021, alongside Joel Ayala and Deepak Nair. Under her guidance, 10Club has reached new heights, securing a substantial $40 million seed funding round in 2023.
Centered on collaboration and growth, 10Club offers actionable insights and expertise to startup ventures, guiding them through the competitive market and towards sustainable growth.
Tune in to the full episode to delve deeper into Bhavna's remarkable journey:
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