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Insurance Marketers: Get More AI Smarts
Manage episode 449580017 series 1711746
Contenido proporcionado por Insurance Journal. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Insurance Journal o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
You’ll enjoy the interesting life and business journey of our guest Satvinder Kaur. She’s originally from India, and marketing executive roles at various carriers led her to the USA. Most recently she oversaw the brand refresh for the agency network Acrisure. Today, Satvinder urges insurance marketers to learn all they can about AI and employ new tools for customer acquisition and engagement. She has built a framework for learning: Her new “Find a hack” innovation workshop helps marketers discover pathways. But a dose of reality is in order, too. “Remember when smart phones were the talk of the town?” Satvinder asks. “You don’t hear people now saying, ‘The smart phone is my edge.’ AI will be like that. We’ll all have it.” She advises insurance marketers to “find the problem you want to solve. It’s not the problem the AI vendor is bringing to you, where maybe they solved a problem for a luxury brand. Find your own problem to solve.”
The post Insurance Marketers: Get More AI Smarts appeared first on Insurance Journal TV.
56 episodios
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Manage episode 449580017 series 1711746
Contenido proporcionado por Insurance Journal. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Insurance Journal o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
You’ll enjoy the interesting life and business journey of our guest Satvinder Kaur. She’s originally from India, and marketing executive roles at various carriers led her to the USA. Most recently she oversaw the brand refresh for the agency network Acrisure. Today, Satvinder urges insurance marketers to learn all they can about AI and employ new tools for customer acquisition and engagement. She has built a framework for learning: Her new “Find a hack” innovation workshop helps marketers discover pathways. But a dose of reality is in order, too. “Remember when smart phones were the talk of the town?” Satvinder asks. “You don’t hear people now saying, ‘The smart phone is my edge.’ AI will be like that. We’ll all have it.” She advises insurance marketers to “find the problem you want to solve. It’s not the problem the AI vendor is bringing to you, where maybe they solved a problem for a luxury brand. Find your own problem to solve.”
The post Insurance Marketers: Get More AI Smarts appeared first on Insurance Journal TV.
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Similar a Podcasts - Insurance Journal
The latest news from the world of personal finance plus advice for those trying to make the most of their money.
…
continue reading
The Unshakeables podcast from Chase for Business and iHeartMedia's Ruby Studio dives into the unbelievable “What are we gonna do now?” moments that changed everything for small business owners. From mom-and-pop coffee shops to auto-detailing garages, every small business owner knows that the journey is full of the unexpected. A single make-or-break experience can change the course of your business forever. Those who stand firm in their resolve have a special name. We call them The Unshakeabl ...
…
continue reading
Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
…
continue reading
Save more and spend less is more than just a motto for money expert Clark Howard; it’s a way of life. Clark and his crew — Team Clark — are on a mission to empower people to take control of their personal finances by providing money-saving tips, consumer advice, hot deals and economic news to help everyone achieve financial freedom. Clark is a nationally syndicated radio talk show host and a consumer reporter for television stations around the country. His podcast, The Clark Howard Show, rec ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Named 2023 Best Personal Finance podcast by Bankrate.com, The Stacking Benjamins Show has a light and friendly tone. Hosts Joe Saul-Sehy and OG aim to make financial literacy fun for all as they sit around the card table in Joe's Mom's half-finished basement and talk with experts about personal finance, saving, investing, and important money trends. As Fast Company once wrote, the Stacking Benjamins podcast "strikes a great balance of fun and functional." So join Joe and OG every Monday, Wed ...
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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