Win the Relationship, Not the Deal w/ Casey Jacox

People Business w/ O'Brien McMahon

Casey Jacox is the founder of Winning The Relationship, LLC, a consulting firm providing executive sales leadership and coaching. He is also the author of a book by the same name and host of The Quarterback DadCast, a podcast that offers stories, advice, and wisdom for fathers looking to improve their leadership skills and emotional intelligence. In this episode, he shares the importance of relationships and what it means to "win the relationship, not the deal".
Mentioned on the Show:

• Win the Relationship, NOT the Deal (book): https://a.co/d/hZstgIb
• Learn more about Casey: https://www.caseyjacox.com/
• Connect with Casey on LinkedIn: https://www.linkedin.com/in/caseyjacox
• Listen to O’Brien on Casey’s podcast, The Quarterback DadCast: https://pod.link/1492347381/episode/a2c5d75f419dd644efc8b88c6c220b81
• Getting Naked by Patrick Lencioni: https://a.co/d/cWa9vqs

Timestamps:
(1:34) - Welcoming Casey
(2:30) - Who are you and what do you do?
(7:11) - Why is your book titled “Win the Relationship, Not the Deal”?
(12:11) - Where do we start when building relationships?
(14:20) - How do you think about rapport and what makes a good question?
(18:45) - Do you have any stories of when it doesn’t work and how you bring it back?
(23:17) - Have you always been quick on your feet?
(27:55) - What advice do you have for learning to think on your feet?
(32:57) - How long does it take to build relationships?
(37:42) - What do you say to people who feel like that’s forced?
(43:55) - How do you feel about the hustle culture?
(47:24) - How do you balance between hustling and taking care of yourself?
(50:25) - What is your process for gaining clarity?
(56:15) - Is there anything else you’d like to share?