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How tech is helping bridge the news gap
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In this episode of The Indian Express tech podcast – Our Own Devices, host Nandagopal Rajan, COO, The Indian Express Online is joined by Durga Raghunath, Head, News Partnerships, India and South East Asia at Google and Chitra Srivastava, Account Manager, Insights Division, Kantar South Asia. Our guests today share their insights on the new trends in the publisher ecosystem. Durga talks about how Google is contributing to the publishing ecosystem and the role that languages play in the same. And Chitra shares what the data and research reflects about the relationship between language and subscription. To understand the factors that motivate and demotivate readers and consumers to take up subscriptions, how Google is working towards encouraging fact checking and eliminating fake news and more, tune into today's episode of Our Own Devices with Nandagopal Rajan.
Introduction 00:00
How Google is working with the Publishing ecosystem 00:41
What the data reflects about trends in subscription 5:28
Google and AI 10:06
Technology to bridge language divide 13:45
What stops people from subscribing to news websites 16:18
Putting a check on Fake News 20:16
Edited and mixed by Suresh Pawar
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Introduction 00:00
How Google is working with the Publishing ecosystem 00:41
What the data reflects about trends in subscription 5:28
Google and AI 10:06
Technology to bridge language divide 13:45
What stops people from subscribing to news websites 16:18
Putting a check on Fake News 20:16
Edited and mixed by Suresh Pawar
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