How to build your brand as an Athlete with pro Lacrosse player, Bill O'Brien

OpenSponsorship

Professional athlete, business owner, killer content creator and most importantly, OpenSponsorship athlete (who closed 50+ deals on our platform) shares why he has seen so much success closing marketing deals with brands. He shares insights into his specific deals including ones with Vitamin Shoppe & Draftkings, while providing tips to other pro athletes out there looking to grow their own personal brand using social media. Bill has been an OpenSponsorship athlete for the last two years, where he saw his social media following grow from 11k to over 50k followers! 1:32 - Bill shares his background of how he became a professional athlete 3:41 - Bill explains why it's important to build your own brand as an athlete and how he approaches marketing deals with brands. Spoiler alert... he always OVER delivers! 6:39 - Bill shares tips on how to move from a one-off post with a brand into a more long-term relationship (specifically with Vitamin Shoppe) 9:37 - Bill discusses how important creating good content is and why every athlete should focus on creating high-quality content to set you apart 12:10 - Bill talks about how he decides on which brands to work with 14:26 - Bill tells us about his favorite deal that he has ever closed on OpenSponsorship 17:32 - Bill explains why EVERY athlete should be signed up to OpenSponsorship! 19:56 - Jason reads off Bill O'Brien's first application on OpenSponsorship from over two years ago, setting him up for years of success