132: Copy my 2024 Email Marketing Strategy

More Than Social Podcast

Are you actively building your email list but unsure how to maximize it? In this episode of the More Than Social podcast, we explore the world of email marketing and share valuable insights and strategies to help you leverage your email list effectively for business growth. Email marketing is important—not just growing your email list but using it as a powerful asset within your business. As entrepreneurs, we must move beyond simply accumulating emails and focus on building connections with subscribers to convert them into paying clients. Effective email marketing is about growing your list, nurturing relationships, providing value, and converting subscribers into loyal customers. By implementing the strategies and tips shared in this episode, you can elevate your email marketing game and see significant success in your business. We talk about:

• 0:00 Intro
• 2:52 Why it's important to grow your email list
• 3:43 Example scenario in practice
• 5:04 Strategy 1 - Email welcome sequence
• 8:34 Strategy 2 - After the automation - top-of-mind emails
• 10:48 Tips for emails you will be sending
• 12:39 Strategy 3 - Automating the follow-up
• 13:45 6 Tips for this follow-up automation
• 17:53 Inbox Impact Template plug

Resources

• Spotlight Theory: https://spotlighttheory.lisaanne.ca/
• Email Marketing Guide: https://www.lisaannecoaching.ca/email-marketing-guide
• Inbox Impact Template: https://learn.lisaanne.ca/inbox-impact-templates
• Episode #103 - https://lisaanne.ca/3-powerful-email-marketing-strategies-for-rapid-list-growth
• Episode #105 - https://lisaanne.ca/why-you-should-stop-creating-new-email-copy

Connect with me

• Lisa's Website - https://www.lisaanne.ca
• Agency Website - https://www.stockmedia.ca
• Instagram - https://www.instagram.com/LisaAnneCoaching
• Facebook - https://www.facebook.com/LisaAnneCoaching
• YouTube - http://www.YouTube.com/LisaAnneCoaching
• LinkedIn - www.linkedin.com/LisaAnneCoaching