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The Future of Travel Credit Cards with Citi: Interview with Anthony Merola, Head of Proprietary Products for Citi Branded Cards
Manage episode 445300215 series 2519658
Contenido proporcionado por Mintel Little Conversation. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Mintel Little Conversation o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In today's episode, host Andrew Davidson sits down with Anthony Merola, Head of Proprietary Products for Citi Branded Cards, to discuss Citi's vision for its credit card products and the rise of travel credit cards. Listen to find out more about the importance of customer feedback in driving product innovation and how financial powerhouses navigate the increasingly competitive landscape of the credit card industry.
Download our FREE 2025 Financial Services Marketing Trends to hear our predictions on the future of the industry.
Head over to Mintel’s LinkedIn to share your take on the future of branded travel cards, and visit mintel.com to become a member of our free Spotlight community.
Host:
Andrew Davidson, SVP, Chief Insights Officer, Comperemedia.
Guest:
Anthony Merola, Head of Proprietary Products for Citi Branded Cards.
Timestamps:
(00:00) Introduction to Citi and the travel credit card landscape
(02:57) Citi's vision and how it relates to product development
(07:17) What gave rise to travel credit cards
(09:49) Brand cards refresh - how did it go
(12:07) The branding of Citi Strata Premier
(21:40) Impact of inflation on consumer spending
(23:30) Looking ahead: Innovations and customer engagement
151 episodios
Compartir
Manage episode 445300215 series 2519658
Contenido proporcionado por Mintel Little Conversation. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Mintel Little Conversation o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In today's episode, host Andrew Davidson sits down with Anthony Merola, Head of Proprietary Products for Citi Branded Cards, to discuss Citi's vision for its credit card products and the rise of travel credit cards. Listen to find out more about the importance of customer feedback in driving product innovation and how financial powerhouses navigate the increasingly competitive landscape of the credit card industry.
Download our FREE 2025 Financial Services Marketing Trends to hear our predictions on the future of the industry.
Head over to Mintel’s LinkedIn to share your take on the future of branded travel cards, and visit mintel.com to become a member of our free Spotlight community.
Host:
Andrew Davidson, SVP, Chief Insights Officer, Comperemedia.
Guest:
Anthony Merola, Head of Proprietary Products for Citi Branded Cards.
Timestamps:
(00:00) Introduction to Citi and the travel credit card landscape
(02:57) Citi's vision and how it relates to product development
(07:17) What gave rise to travel credit cards
(09:49) Brand cards refresh - how did it go
(12:07) The branding of Citi Strata Premier
(21:40) Impact of inflation on consumer spending
(23:30) Looking ahead: Innovations and customer engagement
151 episodios
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Similar a Mintel Little Conversation
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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continue reading
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