))
86 | How To Use Differentiation To Boost Your Business with Barry Labov
Manage episode 443493850 series 3527009
Contenido proporcionado por Rodric Lenhart. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Rodric Lenhart o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode, Rodric sits down with Barry Labov, an expert in branding, marketing, and business differentiation.
With decades of experience, Barry shares his journey from building a leading marketing agency to offering valuable advice on how to stand out in a crowded marketplace.
He discusses how entrepreneurs can avoid the pitfalls of bidding wars, the importance of long-term relationships, and why differentiation is more valuable than superiority in every area of your business.
Whether you're a service provider or in product-based industries, Barry's insights offer practical advice for building a sustainable, unique business.
What You Will Hear In This Episode:
- Why offering unique value is key to avoiding competing on price
- Differentiation vs. superiority and how to stand out
- How to use creativity and strategic thinking to outsmart clients’ expectations
- The value of human inspiration and AI in generating powerful ideas for your business
Quote:
"You don't have to be superior if you have differentiation."
– Barry Labov
Guest links:
Resources:
If you aren’t 100% confident what your ‘next right move’ is in your business…I may have a tool that can help. Take the Entrepreneurial Journey Quiz and find out which stage you are in and which areas to focus on.
Take the quiz now: https://milliondollarflipflops.com/quiz/
86 episodios
Compartir
