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Contenido proporcionado por Membership Geeks. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Membership Geeks o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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411 - How the Online Membership Industry Has Changed in the Last Decade
Manage episode 459897594 series 1304145
Contenido proporcionado por Membership Geeks. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Membership Geeks o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode, I reflect on how the online membership industry has evolved over the past decade.
From the rise of AI to the decline of gimmicky marketing tactics, we'll explore the trends, challenges, and technological advancements that have shaped the world of online memberships over the past 10 years
Main Questions Addressed:
- How have membership marketing gimmicks and "founding member launches" fallen short, and what strategies have taken their place?
- What impact has subscription fatigue had on the membership industry, and how can providers effectively communicate their value to stand out?
- How has artificial intelligence influenced content creation and marketing within memberships, and what ethical considerations should be taken into account?
- In what ways have membership software and hosted platforms evolved, and how do these advancements affect the choices available for developers and business owners?
415 episodios
Compartir
Manage episode 459897594 series 1304145
Contenido proporcionado por Membership Geeks. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Membership Geeks o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode, I reflect on how the online membership industry has evolved over the past decade.
From the rise of AI to the decline of gimmicky marketing tactics, we'll explore the trends, challenges, and technological advancements that have shaped the world of online memberships over the past 10 years
Main Questions Addressed:
- How have membership marketing gimmicks and "founding member launches" fallen short, and what strategies have taken their place?
- What impact has subscription fatigue had on the membership industry, and how can providers effectively communicate their value to stand out?
- How has artificial intelligence influenced content creation and marketing within memberships, and what ethical considerations should be taken into account?
- In what ways have membership software and hosted platforms evolved, and how do these advancements affect the choices available for developers and business owners?
415 episodios
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Similar a Membership Geeks Podcast with Mike Morrison
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
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continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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continue reading
Positive Leadership has the power to change the world. By focusing on trust, empathy and wellbeing, leaders can energize their teams to achieve success for individuals, their organization, and society overall. But it is still something that is relatively unknown outside academic circles. Join Jean-Philippe Courtois, a member of the Microsoft executive senior leadership team, as he brings Positive Leadership to life for anyone who acts in a leadership capacity, both personally and professiona ...
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The Unshakeables podcast from Chase for Business and iHeartMedia's Ruby Studio dives into the unbelievable “What are we gonna do now?” moments that changed everything for small business owners. From mom-and-pop coffee shops to auto-detailing garages, every small business owner knows that the journey is full of the unexpected. A single make-or-break experience can change the course of your business forever. Those who stand firm in their resolve have a special name. We call them The Unshakeabl ...
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continue reading
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