MBS840- Crossing The Chasm with Geoffrey A. Moore

Matt Brown Show - Telling the stories of influencers and business thought leaders, one conversation at a time

Contenido proporcionado por www.MattBrownShow.com. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente www.MattBrownShow.com o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

2M ago 1:00:08

MP3•Episodio en casa

In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle—which begins with innovators and moves to early adopters, early majority, late majority, and laggards—there is a vast chasm between the early adopters and the early majority. While early adopters are willing to sacrifice for the advantage of being first, the early majority waits until they know that the technology actually offers improvements in productivity. The challenge for innovators and marketers is to narrow this chasm and ultimately accelerate adoption across every segment.

Support the Show.

Capíttulos

1. MBS840- Crossing The Chasm with Geoffrey A. Moore (00:00:00)

2. [Ad] All Business. No Boundaries. The DHL Supply Chain Podcast (00:29:01)

3. (Cont.) MBS840- Crossing The Chasm with Geoffrey A. Moore (00:29:26)

812 episodios

#Business #www.MattBrownShow.com #Entrepreneurship #Trading #Podcasting Education #Marketing #Startup #Advice #Tips #Talk #Digital #KungFu #Online #Seed #Capitalism #Investing