Episode 8: Dustin Sugar-Moore (I.M.P.)
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Dustin Sugar-Moore is the Director of Marketing at I.M.P., the independent concert promotion and production company that operates venues ranging from the legendary 9:30 Club in Washington D.C. all the way up to the 20,000-capacity Merriweather Post Pavilion in Columbia, Maryland.
We cover a lot of ground in this interview, from how Dustin manages a mailing list of around one million people to the marketing strategy behind launching I.M.P.’s latest venue, The Atlantis, in Washington D.C. in May 2023.
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