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Building Trust and Boosting Sales: Marketing Review with Hugo V - Ep 73
Manage episode 387741189 series 3376886
Contenido proporcionado por Kathy Colaiacovo. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Kathy Colaiacovo o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode, Kathy C does a free marketing review with Hugo Vrsalovic, a motivational speaker and recovery expert. They focused on his website and messaging strategy for his business because he was finding that he was not closing enough sales and wanted to find out if the website was clear and easy for visitors to get information.
A website is a key factor in building trust with potential clients… and they tackled Hugo’s messaging because a lot of his website content was more focused on him rather than the people he can help. This can cause a trust issue with people and make them wonder more about you and your ability to help versus believing you’re the person to help!
Another major concern was that Hugo was giving away too much free content without collecting names and emails.
Listen to the advice Kathy offers to help Hugo overcome these roadblocks so he can build that trust and boost sales, as well as learn what he needs to change to get more leads too!
You can access all the resources mentioned on Kathy’s website at http://marketingyourprivatepractice.com/73 including a list of action steps she recommends.
Book your own free Marketing Review - https://www.pepperitmarketing.com/review
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