How to prevent overspending on ads during peak seasons - Elias interviews Maor Sadra, CEO at Incrmntal

Marketing Technology Podcast by Marketing Guys

Contenido proporcionado por Marketing Guys. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Marketing Guys o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

1y ago 18:31

MP3•Episodio en casa

Are you spending a lot on ads during the holiday season or other peak moments? How do you measure if that is successful? Did your ads deliver that extra revenue, or would you have had that extra revenue anyhow?

In this episode, Elias has a chat with Maor Sadra, the CEO at Incrmntal. They enable marketers in making smarter decisions with incremental measurement

Topics we cover:

Examples of successful use of seasonality marketing
Seasonality trends in marketing
How to start taking seasonality effects into your marketing approach
How to measure the success of season-focused marketing campaigns

LinkedIn Maor: https://www.linkedin.com/in/maorsadra/

Website Incrmntal: https://www.incrmntal.com/

** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at clubmartech.com **

The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe.

If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl

110 episodios

#Tech #Business #Marketing #Marketing Guys