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Authentic Beats Clever Every Time
Manage episode 432657122 series 3591259
Contenido proporcionado por Judy Murdoch. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Judy Murdoch o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
There is so much advice out there showing us "how" our marketing should sound. And there are a lot of clever ideas out there telling us how we can be seen and stand out. In my experience, however, what our audience wants most is US; imperfect, a little messy but being who we really are. In this podcast I share my personal journey going from clever (and not very effective) to authentic, messy and far more effective when it comes to connecting with the people who want what I offer.
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