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Contenido proporcionado por Liquid Barcodes. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Liquid Barcodes o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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#57: Circle K Car Wash Subscription Concept Proves Commercially Compelling
Manage episode 318663361 series 3234937
Contenido proporcionado por Liquid Barcodes. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Liquid Barcodes o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Circle K is one of the world's most respected retail brands, operating gas stations, convenience stores and also the world's largest car wash network with over 2,750 locations across Europe and North America.
This podcast discusses Circle K's latest innovation in their car wash category and showcases the power of their car wash subscription program to drive both margin and volume.
The case study highlights the strategic insights that led to Circle K becoming one of the first car wash operators to adopt the subscription model in multiple markets, including products for individual consumers, corporate customers and families.
Liquid Barcodes is proud to be supporting this exciting innovation in the car wash business, so listen to this episode of our Live Loyalty podcast to understand the challenges & insights from this case study that explains the power of subscription programs to create "extreme loyalty".
Show Notes:
1) Loyalty article - Circle K Car Wash Subscription Concept Proves Commercially Compelling
2) Lars Hecht - Global Lead, Car Wash Category Director at Circle K
63 episodios
Compartir
Manage episode 318663361 series 3234937
Contenido proporcionado por Liquid Barcodes. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Liquid Barcodes o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Circle K is one of the world's most respected retail brands, operating gas stations, convenience stores and also the world's largest car wash network with over 2,750 locations across Europe and North America.
This podcast discusses Circle K's latest innovation in their car wash category and showcases the power of their car wash subscription program to drive both margin and volume.
The case study highlights the strategic insights that led to Circle K becoming one of the first car wash operators to adopt the subscription model in multiple markets, including products for individual consumers, corporate customers and families.
Liquid Barcodes is proud to be supporting this exciting innovation in the car wash business, so listen to this episode of our Live Loyalty podcast to understand the challenges & insights from this case study that explains the power of subscription programs to create "extreme loyalty".
Show Notes:
1) Loyalty article - Circle K Car Wash Subscription Concept Proves Commercially Compelling
2) Lars Hecht - Global Lead, Car Wash Category Director at Circle K
63 episodios
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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