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#611: Building Loyalty: Bupa Global's Life Rewards with Rob Harker
Manage episode 448700556 series 2949245
Contenido proporcionado por Paula Thomas. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Paula Thomas o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Join Carly Neubauer, Managing Director of Elevate Loyalty and OneTap Group, in this episode of Let's Talk Loyalty as she welcomes Rob Harker, the Head of Customer Loyalty at Bupa Global.
With an impressive career spanning various industries, including airlines, hotels, travel, banking, and FMCG, Rob shares his insights into building a true loyalist approach at Bupa. Discover how the innovative "Life Rewards" program is transforming customer loyalty and learn about the key strategies that drive successful loyalty initiatives in a global marketplace. Tune in for an engaging conversation that highlights the importance of loyalty in today's competitive landscape!
Show notes:
1) Rob Harker
2) Bupa Global
614 episodios
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Manage episode 448700556 series 2949245
Contenido proporcionado por Paula Thomas. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Paula Thomas o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Join Carly Neubauer, Managing Director of Elevate Loyalty and OneTap Group, in this episode of Let's Talk Loyalty as she welcomes Rob Harker, the Head of Customer Loyalty at Bupa Global.
With an impressive career spanning various industries, including airlines, hotels, travel, banking, and FMCG, Rob shares his insights into building a true loyalist approach at Bupa. Discover how the innovative "Life Rewards" program is transforming customer loyalty and learn about the key strategies that drive successful loyalty initiatives in a global marketplace. Tune in for an engaging conversation that highlights the importance of loyalty in today's competitive landscape!
Show notes:
1) Rob Harker
2) Bupa Global
614 episodios
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