))
What’s In A Brand - Part 2
Manage episode 395959017 series 3550268
Contenido proporcionado por Doug Coombs, Executive Vice President, Chief Marketing Officer, SIAA, Doug Coombs, Executive Vice President, Chief Marketing Officer, and SIAA. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Doug Coombs, Executive Vice President, Chief Marketing Officer, SIAA, Doug Coombs, Executive Vice President, Chief Marketing Officer, and SIAA o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode, "What's in a Brand? Part 2," we delve into SIAA’s own rebranding journey. Our guest, Matt Masiello, the Chief Executive Officer of SIAA, shares valuable insights on why SIAA decided to embark on this rebranding process and what it means for the Alliance. Join us as we explore how the new brand aligns with SIAA's mission, values, and commitment to evolving the independent agency distribution channel.
28 episodios
Compartir
