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🔮 AI-Curated News App, Indie Hackers and Cold Emailing Celebrities | Priyanka and Shannon, co-founders of Volv (the anti social media app)
Manage episode 398304761 series 3480664
Contenido proporcionado por Yoann Pavy and Jake Mayell, Yoann Pavy, and Jake Mayell. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Yoann Pavy and Jake Mayell, Yoann Pavy, and Jake Mayell o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode, we speak with Priyanka and Shannon, co-founders of Volv, a media company and app that delivers AI-curated and summarized '9-second' articles.
We discuss their journey of creating the app and how they successfully pivoted their branding based on user feedback. The importance of reaching out to celebrities and not being afraid to cold approach potential partners is also highlighted.
We also touch on their experience as part of the Snapchat incubator group and meeting with Evan Spiegel. Lastly, we announce the upcoming release of podcast merchandise and a giveaway for our listeners.
Chapters 📌
[00:00:00] Introduction
[00:01:11] The importance of speaking to your users.
[00:05:37] Cold emailing celebrities.
[00:12:49] Average number of swipes on Volv.
[00:14:36] Short-form vs. long-form content.
[00:19:09] Gen Z's desire for neutrality.
[00:24:46] Growth via YouTube tech bloggers.
[00:27:16] Referral program and user acquisition.
[00:32:38] Understanding target audience better.
[00:37:37] Different cohorts using the product.
[00:39:15] Indie Hackers newsletter partnership.
[00:43:07] Podcasts as effective marketing.
[00:50:11] Capturing data for user recommendations.
[00:55:12] Cold approaching and networking.
[00:57:26] Interesting interview techniques.
🖇 Follow links 🖇
👉 Priyanka on Linkedin: https://www.linkedin.com/in/priyanka-vazirani/
👉 Shannon on Linkedin: https://www.linkedin.com/in/shannon-almeida/
👉 Volv's website: https://volvmedia.com/
👉 Jake on Linkedin: https://www.linkedin.com/in/jakemayell/
👉 Yoann on Linkedin: https://www.linkedin.com/in/yoannpavy/
📺 Follow us on Youtube: https://www.youtube.com/@InGrowthWeTrust
📧 Our weekly newsletter: https://ingrowthwetrust.beehiiv.com/subscribe
Small ask for you: If you enjoyed this podcast, please hit "follow", leave a 5 ⭐️ review, and share it with your network 🤝
See you next week!
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