Patagonia’s radical business move for climate

Hot Buttons

Secondhand September is going strong here on Hot Buttons. And this week, we’re talking with social media activist and slow-fashion advocate, Venetia La Manna. She’s a prominent voice of the slow fashion movement, and has lots to say about how we interact with fashion, whether celebrity partnerships with fast fashion brands can ever have a sustainable impact, and where she likes to shop for resale.

First, we’ll kick the show off by talking about Patagonia. The founder has given the company away to a special trust and a non-profit, with a special mission to take the profits and combat climate change. The move has brought enthusiasm and some criticism. We love it – and hope it’s a signal to others to do the same.

Have a question for Christina, Rachel and Shilla? Give us a call at [phone]. We might feature your voicemail on an upcoming episode of the show.

Resources:

• The New York Times on Patagonia’s founder giving the company away
• Venetia La Manna channel on YouTube
• Sourcing Journal on H&M’s decision to end “conscious choice” labeling
• Buziga Hill fashion brand from Uganda

Hot Buttons is a production of Post Script Media. The show is hosted by Christina Binkley, Rachel Kibbe, and Shilla Kim-Parker. Follow the show on Twitter.

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