Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Heavy Elements #159
Manage episode 405819857 series 2149033
Contenido proporcionado por Heavy Elements – Progzilla Radio. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Heavy Elements – Progzilla Radio o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Edition 159 of Steve Blease’s Heavy Elements is now available as a podcast.
Playlist:
Dali’s Dilemma – Miracles And Yesteryear
Circles – Arrival
Manticora – The Devil in Lisbon
Sutej Singh – Walk My Path
Prognosis – High Road
Live at 11: Threshold somewhere in Europe 1995
Sanity’s End (live)
Innocent (live)
Paradox (live)
Deadsoul Tribe – The Drowning Machine
Vanden Plas – Free the Fire
Album of the Week: Crimson Glory – Astronomica
March To Glory/War Of The Worlds
Astronomica
The Other Side Of Midnight
Myrath – My Inner War
299 episodios
CompartirManage episode 405819857 series 2149033
Contenido proporcionado por Heavy Elements – Progzilla Radio. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Heavy Elements – Progzilla Radio o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Edition 159 of Steve Blease’s Heavy Elements is now available as a podcast.
Playlist:
Dali’s Dilemma – Miracles And Yesteryear
Circles – Arrival
Manticora – The Devil in Lisbon
Sutej Singh – Walk My Path
Prognosis – High Road
Live at 11: Threshold somewhere in Europe 1995
Sanity’s End (live)
Innocent (live)
Paradox (live)
Deadsoul Tribe – The Drowning Machine
Vanden Plas – Free the Fire
Album of the Week: Crimson Glory – Astronomica
March To Glory/War Of The Worlds
Astronomica
The Other Side Of Midnight
Myrath – My Inner War
299 episodios
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Heavy Elements – Progzilla Radio
1 Heavy Elements 417 (Epic Now To Then: Coheed and Cambria) 2:00:00
2:00:00 
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Listas 
Me gusta 
Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 417 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Coheed and Cambria – Welcome Home Coheed and Cambria – The Continuum (I-IV) Coheed and Cambria – Key Entity Extraction (I-IV) Coheed and Cambria – The End Complete (I-V) Coheed and Cambria – The Willing Well (I-IV) Coheed and Cambria – The Camper Velourium (I-III)…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 416 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 416 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Nospūn – The Effervescent Power Monolith – Oligarchs Past Glories – The Fear I Inherited March Of Scylla – Ulysses’Lies Tiktaalika – Lost Continent Now To Then: Amon Sethis Lord of the Dark Waters Desert Storm (orchestral version) Osiris God of the Dead The Final Struggle The Prophecy Amon Sethis TesseracT – The Grey Skyharbor – Chaos: Trayus Flor de Loto – Hipnotízame Fughu – What If Aeons – Collapse…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 415 (4X3!) 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 415 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Fates Warning – Nothing Left to Say Fates Warning – The Light and Shade of Things Fates Warning – Still Remains Fates Warning – Leave the Past Behind Queensrÿche – Roads To Madness Queensrÿche – Suite Sister Mary Queensrÿche – Promised Land Queensrÿche – Anybody Listening? Dream Theater – Take The Time Dream Theater – Lost Not Forgotten Dream Theater – Home Dream Theater – Misunderstood…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 414 (Recently Epic!) 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 414 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Horizon’s End – Be Seventh Dimension – Black Sky: Final Frontier Hemina – Romancing the Ether Trailight – Endure The Fire
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Heavy Elements – Progzilla Radio
1 Heavy Elements 413 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 413 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Amon Sethis – At The Threshold of Doom Asymmetry – Denial: Still/Alive Shepherds of Cassini – Slough Teramaze – Ending of All Imminent Sonic Destruction – Memento Mori Now To Then: Lunar Tempora Mutantur (Parts I – III) The Illusionist Your Long Awaited Void Urania Panacea Odd Logic – Iron Skyline Ihlo – Starseeker Amorphis – Silent Waters Borknagar – Cold Runs The River Ramage Inc. – Humanity Has Failed…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 412 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 412 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Rioghan – Edge Keoma – A New Beginning Derev – Buried Voice Earthside – Frozen Heart ~ Burning World Lunar – Weakening Winter Touch Now To Then: Dream Theater Night Terror (radio edit) The Alien Paralyzed Forsaken The Root Of All Evil As I Am The Test That Stumped Them All (single edit) You Not Me Lie (edited version) Pull Me Under (2007 remix) Savatage – Of Rage and War Heir Apparent – Cacophony of Anger Headspace – Semaphore…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 411 (Epically Dream Theater) 2:30:01
2:30:01 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:30:01
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 411 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Dream Theater – Illumination Theory Dream Theater – In The Name Of God Dream Theater – Octavarium Dream Theater – Breaking All Illusions Dream Theater – A View from the Top of the World Dream Theater – The Count Of Tuscany Dream Theater – The Ministry Of Lost Souls Dream Theater – The Shadow Man Incident…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 410 (The Start of 2025…) 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 410 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Arcane Sight – Las Hormigas de Fuego Teramaze – Desire Colours N Lust Lost Insen – One of Us Dream Theater – Midnight Messiah Seven Sisters – Heart Of The Sun Tiktaalika – Gods of Pangaea Art of Disorder – Legacy Katoaja – Nothing and Nothing More Mastord – Villi Calyces – Flowing Through Storm Jinjer – Kafka Sometime in February – Outside In Seventh Station – Three Days in Dresden Baptiste Brun – Mystical Sphere Joviac – Burn Besna – Krásno Lunar – Tempora Mutantur – Part III: Watch The Weather Change Astral Experience – Némesis Riverside – Conceiving You (live)…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 409 (Another Random Look at 2024) 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 409 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Vola – Cannibal Sunburst – Nocturne Seventh Dimension – The Great Unknown Whom Gods Destroy – In The Name Of War Haishen – Flesh of the Earth, Child of the Sea Painted As Monsters – The Signal Of… Sevastopol Vanden Plas – My Icarian Flight Iotunn – The Anguished Ethereal Erra – Wave OU – 淨化 Purge Devin Townsend – Knuckledragger Wheel – Submission Turbulence – Hybrid Persefone – Lingua Ignota Ihsahn – The Promethean Spark Myrath – To The Stars…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 408 (A Random Look at 2024) 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 408 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Evergrey – Falling From The Sun Aeons – Collapse Dvne – Sarmatæ Blood Incantation – The Message (Tablets I-III) Leprous – Like a Sunken Ship Oceans of Slumber – Poem of Ecstasy Triton Project – Beyond The Mazes Lowen – Waging War Against God Anciients – Is It Your God Caligula’s Horse – Charcoal Grace (pts. I-IV) Opeth – §5…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 407 (Covers special VI) 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 407 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Mekong Delta – Dance on a Volcano (Genesis cover) Toehider – I Don’t Believe In Love (Queensrÿche cover) Queensrÿche – Synchronicity II (The Police cover) Vanden Plas – Shape of My Heart (Sting cover) Sergeant Thunderhoof – Cloudbusting (Kate Bush cover) Moonsorrow – For Whom The Bell Tolls (Metallica cover) Seventh Dimension – A Change of Seasons (Dream Theater cover) Dream Theater – Funeral For A Friend/Love Lies Bleeding (Elton John cover) Anubis Gate – Experiment (Voïvod cover) Voïvod – The Nile Song (Pink Floyd cover) Ghost on Mars – Hey You (Pink Floyd Cover) Opeth – Would? (Alice in Chains Cover) Between The Buried And Me – Little 15 (Depeche Mode cover) Persefone – Train of Consequences (Megadeth cover) Avenged Sevenfold – Paranoid (Black Sabbath cover) Iris Divine – Easy Lover (Phil Collins cover) Jorn – The Final Frontier (Iron Maiden cover) Nevermore – The Sound Of Silence (Simon & Garfunkel cover) Turisas – Rasputin (Boney M cover)…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 406 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 406 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Dream Theater – A Broken Man Beriedir – Halo Lastera – Displaced By Dark Lowen – Najang Bah Divhayeh Mazandaran Jinjer – Someone’s Daughter Now To Then: DGM Final Call To The Core Fate Ghosts of Insanity Numb Away Unkept Promises Pride Blind!! Guiding Light Do What You Want! Hyper Planet – Beyond The Laniakea Amaseffer – Midian Between the Buried and Me – Revolution In Limbo…
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Heavy Elements – Progzilla Radio
1 Heavy Elements Special (Opeth Playlist) 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaA special Heavy Elements Opeth playlist is now available as a podcast. Playlist: Opeth – §4 Opeth – The Garroter Opeth – The Wilde Flowers Opeth – Cusp of Eternity Opeth – The Devil’s Orchard Opeth – Burden Opeth – Reverie / Harlequin Forest Opeth – Closure Opeth – Deliverance Opeth – Bleak Opeth – Serenity Painted Death Opeth – Demon Of The Fall Opeth – To Bid You Farewell Opeth – In Mist She Was Standing…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 405 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 405 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Teramaze – Bullet to a Pharoah Labyrinth – Welcome Twilight Empire Springs – Hollow Sight of Theia – Children of the Uplift Alberto Rigoni – Blade of Despair Now To Then: Klone The Unseen Bystander The Great Oblivion Nebulous Into the Void Rite of Passage All Seeing Eye Never Surrender Anubis Gate – World in a Dome Until Rain – 13-8 Pain of Salvation – Used Bad Salad – Crowded Sky Watchtower – Mathematica Calculis Abnormal Thought Patterns – Nocturnal Haven Redemption – Eyes You Dare Not Meet in Dreams…
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Heavy Elements – Progzilla Radio
1 Heavy Elements 404 2:00:00
2:00:00 Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gusta2:00:00
Reproducir más Tarde Reproducir más Tarde Listas Me gusta Me gustaEdition 404 of Steve Blease’s Heavy Elements is now available as a podcast. Playlist: Mother of Millions – Feral Stranger Vision – Nothing Really Matters Painted As Monsters – Mariana Blood Incantation – The Stargate (Tablets I-III) Now To Then: Vola Bleed Out Head Mounted Sideways Whaler Starburn I Am Not Here Giants Queensrÿche – Promised Land Nevermore – The Learning Theocracy – Ghost Ship Odd Logic – Of the Nightingale Protest the Hero – From The Sky Intronaut – Tripolar Threshold – King of Nothing…
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