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How the Try Before You Buy Approach Transforms Shopping — Benjamin Davis | The Value in Giving Online Shoppers a Trial Period, How the "Try Before You Buy" Model Impacts Conversion Rates, How Brands can handle their Return Volume Strategically (#289)

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Manage episode 404584733 series 2921256

In this podcast episode, we talk about why your "Buy Now" button might be broken and why you should let your shoppers try before they buy. Our featured guest on the show is Benjamin Davis, Founder and CEO of TryNow.com
Topics discussed in this episode:

  • How "try before you buy" impacts the ecommerce world
  • What's the value in giving online shoppers a trial period for ordered products
  • How does the "try before you buy" model impact conversion rates
  • What measures are implemented to remind shoppers about their trial periods

Links & Resources
Website: https://www.trynow.com/
Shopify App Store: https://apps.shopify.com/trynow
LinkedIn: https://www.linkedin.com/in/benjamin-davis-1010a821/
X/Twitter: https://twitter.com/trynowusa
Get access to more free resources by visiting the podcast episode page at
t.ly/V-tqW
Subscribe & Listen Everywhere:

Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
How did you like this episode? Send us a Text Message.

Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit ecommercecoffeebreak.com/start to get started.
Sign up for our free newsletter and become a smarter Shopify merchant.
We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.

Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

  continue reading

343 episodios

Artwork
iconCompartir
 
Manage episode 404584733 series 2921256

In this podcast episode, we talk about why your "Buy Now" button might be broken and why you should let your shoppers try before they buy. Our featured guest on the show is Benjamin Davis, Founder and CEO of TryNow.com
Topics discussed in this episode:

  • How "try before you buy" impacts the ecommerce world
  • What's the value in giving online shoppers a trial period for ordered products
  • How does the "try before you buy" model impact conversion rates
  • What measures are implemented to remind shoppers about their trial periods

Links & Resources
Website: https://www.trynow.com/
Shopify App Store: https://apps.shopify.com/trynow
LinkedIn: https://www.linkedin.com/in/benjamin-davis-1010a821/
X/Twitter: https://twitter.com/trynowusa
Get access to more free resources by visiting the podcast episode page at
t.ly/V-tqW
Subscribe & Listen Everywhere:

Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
How did you like this episode? Send us a Text Message.

Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit ecommercecoffeebreak.com/start to get started.
Sign up for our free newsletter and become a smarter Shopify merchant.
We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.

Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

  continue reading

343 episodios

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