Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Contenido proporcionado por Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Unlocking Donor Insights: The Power of Journey Mapping & Touchpoint Audits
Manage episode 443229738 series 2388146
Contenido proporcionado por Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Omni-channel fundraising strategies are the foundation of every nonprofit we work with. But to ensure you’re reaching the right donors with the right messaging, you need to step back and evaluate every constituent relationship and communication. A touchpoint audit is part of a larger journey-mapping exercise that lays out the many ways donors and leads interact with your organization. In this episode of the Go Beyond Fundraising podcast, Matthew Mielcarek, SVP of Analytics & Insights Strategy, walks us through this valuable tactic. You’ll learn: How to begin journey mapping Why it’s important to put on your “donor hat” How the donor vortex comes into play How touchpoint audits differ for new leads vs new donors Why it all comes down to stronger donor relationships
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206 episodios
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Manage episode 443229738 series 2388146
Contenido proporcionado por Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Omni-channel fundraising strategies are the foundation of every nonprofit we work with. But to ensure you’re reaching the right donors with the right messaging, you need to step back and evaluate every constituent relationship and communication. A touchpoint audit is part of a larger journey-mapping exercise that lays out the many ways donors and leads interact with your organization. In this episode of the Go Beyond Fundraising podcast, Matthew Mielcarek, SVP of Analytics & Insights Strategy, walks us through this valuable tactic. You’ll learn: How to begin journey mapping Why it’s important to put on your “donor hat” How the donor vortex comes into play How touchpoint audits differ for new leads vs new donors Why it all comes down to stronger donor relationships
…
continue reading
206 episodios
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Similar a Go Beyond Fundraising: The Podcast for Nonprofits
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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continue reading
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…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
In each episode of "Goldman Sachs Exchanges," people from the firm share their insights on developments shaping industries, markets and the global economy.
…
continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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continue reading
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