The HOW of Breaking Into Real Estate: Insights from Joseph Cohen

Get Creative with Pace Morby

Welcome to a new episode of Get Creative! In today’s episode, Jordan Whittenburg is joined by Joseph Cohen. Joe takes us through his extensive journey in real estate, starting as a cold caller in 2001 to becoming a successful investor. We dive into his strategies, the importance of networking, and his approach to creative finance. Joe also shares valuable insights into his recent deals and future plans.

Highlights:

"We get people to jump into teams and join established groups to get their feet wet and start making calls. It's about learning through doing and building confidence."

"Back in 2008, when the mortgage industry took a hit, I diversified by adding property, casualty, and life insurance licenses to my portfolio. It was about surviving and finding new ways to provide value."

"I'm currently merging my business with a commercial brokerage in Costa Mesa. We're helping people sell hotels, motels, and multifamily properties. We're also looking for private money partners for fix-and-flip projects."

"Having a top-tier transaction coordinator was crucial. She made sure all documents were signed and timelines were kept, allowing me to focus on finding deals and producing."

Timestamps:

00:00 Introduction and Welcome

01:42 Joe's Background in Real Estate

03:10 Early Career as a Cold Caller

07:22 Diversifying Skills During Economic Downturns

12:34 Importance of Teamwork in Real Estate

17:50 Recent Deals and Success Stories

22:15 The Role of Transaction Coordinators

26:03 Merging with a Commercial Brokerage

30:29 Looking for Private Money Partners

32:15 Contact Information and Closing Remarks

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