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How Digital Twins Will Upend the Customer Experience
Manage episode 449716946 series 1652045
Today, we are exploring the emerging world of digital twins — particularly twins of a customer — with Gartner Global Chief of Research Chris Howard and Gartner VP Analyst, Michelle DeClue, on the retail-consumer goods industry team and cross-practice leader on the subject. They parse out how to define a customer, what makes a digital twin and how the relationship between the two could revolutionize the customer experience — from predicted actions and reduced friction to enhanced personalized experiences.
Dig Deeper
Download: 2024 Emerging Tech Impact Radar
Download: Gartner Top 10 Strategic Technology Trends for 2025
276 episodios
Manage episode 449716946 series 1652045
Today, we are exploring the emerging world of digital twins — particularly twins of a customer — with Gartner Global Chief of Research Chris Howard and Gartner VP Analyst, Michelle DeClue, on the retail-consumer goods industry team and cross-practice leader on the subject. They parse out how to define a customer, what makes a digital twin and how the relationship between the two could revolutionize the customer experience — from predicted actions and reduced friction to enhanced personalized experiences.
Dig Deeper
Download: 2024 Emerging Tech Impact Radar
Download: Gartner Top 10 Strategic Technology Trends for 2025
276 episodios
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