Using experiential boxes to create customer engagement - Mark Stern tells us how

From Startup to Wunderbrand

In this episode, we dive deep into the world of customer engagement and experience design with Mark Stern, the visionary founder of Custom Box Agency. Discover how Mark transitioned from corporate life at Deloitte to creating a thriving business that specializes in designing unique and memorable customer experiences. Learn the strategies that have helped him drive sales and boost customer loyalty through innovative physical products.

Mark shares his insights on the importance of understanding the customer journey, leveraging augmented reality, and building a strong team culture that values work-life balance. Whether you're an entrepreneur looking to enhance your customer engagement or a business owner seeking to drive sales, this episode is packed with actionable tips and strategies.

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Connect with Mark Stern:

Website: Custom Box Agency

00:00 Mark Stern interview
00:58 Introduction and Guest Welcome
02:00 Mark Stern's Background and Entrepreneurial Journey
03:56 The Birth of Custom Box Agency
05:33 The Power of Physical Products in a Digital Age
07:35 Challenges and Strategies in Business Growth
11:54 Impact of COVID-19 on Custom Box Agency
13:43 Design and Production Process
16:17 Client Collaboration and Strategy
20:48 Personal Reflections and Business Philosophy
24:03 Advice for Aspiring Entrepreneurs
27:23 Innovative and Memorable Box Creations

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