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Contenido proporcionado por Lisa Mason Ziegler. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Lisa Mason Ziegler o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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#304: Ellen Frost's May Q&A, Ask A Florist

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Manage episode 435187253 series 2916353
Contenido proporcionado por Lisa Mason Ziegler. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Lisa Mason Ziegler o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Today’s episode features a takeover of our popular weekly live Q&A session on Instagram, normally called Ask a Flower Farmer. This one, however, we called Ask a Florist, and it featured guest hostess Ellen Frost of Local Color Flowers in Baltimore, MD. Ellen is a floral designer who creates exclusively with flowers and foliage purchased from local growers. She is also one of our course instructors here at The Gardener’s Workshop. In this Q&A Ellen fielded questions about floral design, the different flowers she uses throughout the year, and some great business questions too.

Other topics mentioned: floral design for beginners, long-lasting flowers, arranging in mason jars, what Ellen designs with during the winter months, foam-free floral mechanics, the first steps toward selling your flowers, how to get the best vase life from your flowers, how to sell to a florist for the first time, flower cart sales, flower pricing for florists, buying bulk flowers, using social media as a tool to tell your story, spring focal flowers, price undercutting.

Mentions

⁠Ellen’s newsletter signup⁠

⁠Ellen’s YouTube Channel⁠

Instagram: ⁠⁠Ellen Frost Flowers⁠⁠

Instagram: ⁠Local Color Flowers⁠

Ellen's courses:

On-Demand Mini-Workshop: ⁠⁠⁠Preparing to Sell to Florists⁠⁠⁠

Florist School Online: Growing Your Business with Local Flower Sourcing

Field & Garden Podcast #130: Local Color Flowers – A Design Studio’s Year Month-by-Month with Ellen Frost

Seed Talk Podcast #52 – Zinnia Challenges with Florist Ellen Frost

⁠The Gardener’s Workshop on Instagram⁠

⁠Shop the TGW Online Store for all your seeds and supplies!⁠

⁠Sign up to receive our weekly Farm News!⁠

The⁠ Field and Garden Podcast⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠ Vegetables Love Flowers and Cool Flowers⁠, owner of⁠ The Gardener’s Workshop,⁠⁠ Flower Farming School Online,⁠ and the publisher of⁠ Farmer-Florist School Online⁠ and⁠ Florist School Online.⁠ Watch⁠ Lisa’s Story⁠ and connect with Lisa on social media!

  continue reading

341 episodios

Artwork
iconCompartir
 
Manage episode 435187253 series 2916353
Contenido proporcionado por Lisa Mason Ziegler. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Lisa Mason Ziegler o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Today’s episode features a takeover of our popular weekly live Q&A session on Instagram, normally called Ask a Flower Farmer. This one, however, we called Ask a Florist, and it featured guest hostess Ellen Frost of Local Color Flowers in Baltimore, MD. Ellen is a floral designer who creates exclusively with flowers and foliage purchased from local growers. She is also one of our course instructors here at The Gardener’s Workshop. In this Q&A Ellen fielded questions about floral design, the different flowers she uses throughout the year, and some great business questions too.

Other topics mentioned: floral design for beginners, long-lasting flowers, arranging in mason jars, what Ellen designs with during the winter months, foam-free floral mechanics, the first steps toward selling your flowers, how to get the best vase life from your flowers, how to sell to a florist for the first time, flower cart sales, flower pricing for florists, buying bulk flowers, using social media as a tool to tell your story, spring focal flowers, price undercutting.

Mentions

⁠Ellen’s newsletter signup⁠

⁠Ellen’s YouTube Channel⁠

Instagram: ⁠⁠Ellen Frost Flowers⁠⁠

Instagram: ⁠Local Color Flowers⁠

Ellen's courses:

On-Demand Mini-Workshop: ⁠⁠⁠Preparing to Sell to Florists⁠⁠⁠

Florist School Online: Growing Your Business with Local Flower Sourcing

Field & Garden Podcast #130: Local Color Flowers – A Design Studio’s Year Month-by-Month with Ellen Frost

Seed Talk Podcast #52 – Zinnia Challenges with Florist Ellen Frost

⁠The Gardener’s Workshop on Instagram⁠

⁠Shop the TGW Online Store for all your seeds and supplies!⁠

⁠Sign up to receive our weekly Farm News!⁠

The⁠ Field and Garden Podcast⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠ Vegetables Love Flowers and Cool Flowers⁠, owner of⁠ The Gardener’s Workshop,⁠⁠ Flower Farming School Online,⁠ and the publisher of⁠ Farmer-Florist School Online⁠ and⁠ Florist School Online.⁠ Watch⁠ Lisa’s Story⁠ and connect with Lisa on social media!

  continue reading

341 episodios

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