Is secondhand the future of a circular fashion industry? Gemma Metheringham Founder of the_elephant_in_my_wardrobe discusses fashions future.

Fashion- Not all as it seams

In this special episode we interview Gemma Metheringham Founder of the_elephant_in_my_wardrobe. Gemma has a true passion for clothes and to champion talent and positive change in the world, and this shines through in our conversation.

Previously at Next where she created, launch and ran @labelmix her career has spanned 3 decades and has included positions of Head of Design at Next and 17 years at Karen Millen as Creative Director. She is currently studying the Fashion Futures MA at LCF.

In our first episode we talk about Gemma’s career, her biggest regret and the advice she would give others who are leading brands today.

In the second episode we discuss the secondhand market, the subject of Gemma’s research, and if secondhand is really the future for a circular fashion industry.

Check out Gemma’s reading list 👇

•Cradle to Cradle; Remaking the way we make things, by MIchael Braungart and William McDonough

•Doughnut Economics; Seven Ways to think like a 21st Century Economist, by Kate Raworth

•The Day the World Stops Shopping; How ending consumerism gives us a better life and a greener world, by J B Mackinnon

•Curing Affluenza; how to buy less stuff and save the world by Richard Dennis

•Secondhand; travels in the new global garage sale by Adam Minter

Contact Guess speaker Gemma Metheringham via Instagram today : @the_elephant_in_my_wardrobe

Epsidoe Host:

Joanna Czutkowna-

https://iwentshoppingtoday.com/

IG: @iwentshoppingtoday

Linkedin: https://www.linkedin.com/in/joanna-czutkowna-424a8612