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SaaScriptions - Deere’s New Path to Technology
Manage episode 397823730 series 3468598
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Sam & Chris take the show on the road to Kansas City for the John Deere Precision Ag Business Meeting, and are joined by Jon Ebert and Dan Paschke from John Deere to talk about what’s new in the world of Precision Upgrade Kits, as well as the newest path to Deere precision ag technology, Solutions as a Service. What does this new business model mean for Deere customers, and why is it not going to be called a SaaScription? There’s an easy answer to that second question.
Dan Paschke: Director of Marketing, Solution as a Service Jon Ebert: Precision Upgrades Product Management & Marketing Lead
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