))
What Metrics Should You Use for Attendee Engagement? with Ryan Costello
Manage episode 340685488 series 2543747
Contenido proporcionado por Endless Events. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Endless Events o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
On the last episode of #EventIcons, Erica Bishaf said, “A lot of organizations put about 60 - 80% of financial risk into one live event.” Unsurprisingly, companies are heavily invested in attendee satisfaction. Often, event planners turn to metrics and engagement as a measure of an event's success. That's why we've brought on an expert on all things attendee engagement, Ryan Costello.
Ryan is the founder and Chief Strategy Officer of Event Farm. Today, hundreds of organizations use Event Farm. Over the last 20+ years, he’s become a leading innovator in the events industry. His obsession with attendee engagement and experience is evident in both his company and today’s episode. Rather than hyper-focusing on the precise metrics you should focus on for engagement, Ryan shifts our attention to mindset and approach. He challenges us to remember that we are in the business of humans. Let’s get right into it!
265 episodios
Compartir
