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The New Economics of Grocery
Manage episode 274370955 series 2795164
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The grocery world is changing fast – with new challenges that retailers, manufacturers and brands must all learn to navigate.
Listen as Matt Andrew, Ekimetrics UK MD, discusses the essential factors for every grocery business to consider – with plenty of advice from Facebook's Tom Priestman and Kraft-Heinz's Ash Anzie thrown in for good measure.
Find out how unique data insights and marketing optimisation can give you the edge in the New Economics of Grocery.
Ekimetrics is a pioneering global data science consultancy, enabling companies to build powerful data and analytics capabilities to drive marketing and business performance.
Recently named a strong performer in the 2020 Forrester Wave report for its marketing measurement and optimisation solutions, Ekimetrics helps brands unlock unique audience and market insights to drive efficiencies and return on investment.
To stay ahead of the latest podcasts from Ekimetrics, subscribe now in your podcast platform.
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