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Ep 444: How to Maintain A Brand that Lasts (When Creating a Metric F*&^ Ton of Content) | AKNF
Manage episode 443518753 series 2899866
Subscribe to DTC Newsletter - https://dtcnews.link/signup Today's AKNF Podcast is another session from C-Suite Mastermind with Avery from Pilothouse. For her talk she focused on how to grow your brand through ads on social media, in a way that resonates and actually performs with your target audience. Listen and you'll learn practical methods to discover, define, and speak to each of your customer avatars through your social media ads. Work with Aves and Pilothouse ➝ https://pilothouse.co Timestamps: 00:00 Introduction & Common Mistakes by Brand Owners 05:00 Story of Aunt Lala & Emotional Marketing 10:00 Persona Development: Us on Us 16:00 Case Study: Big Blanket's Persona Segmentation 23:00 The Role of Humor & Getting Weird in Ads Hashtags: #MarketingStrategy #BrandIdentity #CustomerPersona #EmotionalMarketing #CreativeAdvertising #PaidSocials #ContentCreation #SEO #DTCMarketing #PilotHouse #AIInMarketing #PersonaDevelopment #AdOptimization #BigBlanket #AdvertisingTactics #TikTokTrends #MarketingTips Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
563 episodios
Manage episode 443518753 series 2899866
Subscribe to DTC Newsletter - https://dtcnews.link/signup Today's AKNF Podcast is another session from C-Suite Mastermind with Avery from Pilothouse. For her talk she focused on how to grow your brand through ads on social media, in a way that resonates and actually performs with your target audience. Listen and you'll learn practical methods to discover, define, and speak to each of your customer avatars through your social media ads. Work with Aves and Pilothouse ➝ https://pilothouse.co Timestamps: 00:00 Introduction & Common Mistakes by Brand Owners 05:00 Story of Aunt Lala & Emotional Marketing 10:00 Persona Development: Us on Us 16:00 Case Study: Big Blanket's Persona Segmentation 23:00 The Role of Humor & Getting Weird in Ads Hashtags: #MarketingStrategy #BrandIdentity #CustomerPersona #EmotionalMarketing #CreativeAdvertising #PaidSocials #ContentCreation #SEO #DTCMarketing #PilotHouse #AIInMarketing #PersonaDevelopment #AdOptimization #BigBlanket #AdvertisingTactics #TikTokTrends #MarketingTips Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
563 episodios
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