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Courtney Redford - Digital Marketing Manager, Bridges Consumer Healthcare
Manage episode 440574367 series 2983403
Contenido proporcionado por Lamar Advertising. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Lamar Advertising o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In Episode 3 of this season’s Digital and Dirt Podcast, Ian welcomes Courtney Redford, Digital Marketing Manager at Bridges Consumer Healthcare, to discuss her company’s approach to influencer marketing developed based on her early days in digital media.
Podcast Breakdown
00:00 - 17:00 Introducing Courtney: Talking Influencers & Metrics
17:06 - 28:00 Authenticity with Bridges Consumer Healthcare
28:25 - 40:23 Being “In The Know” With Your Consumers and Influencers
40:50 - 44:20 The Medium Becomes The Story
44:30 - 49:23 Shifting The Creative Message
107 episodios
Compartir
Manage episode 440574367 series 2983403
Contenido proporcionado por Lamar Advertising. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Lamar Advertising o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In Episode 3 of this season’s Digital and Dirt Podcast, Ian welcomes Courtney Redford, Digital Marketing Manager at Bridges Consumer Healthcare, to discuss her company’s approach to influencer marketing developed based on her early days in digital media.
Podcast Breakdown
00:00 - 17:00 Introducing Courtney: Talking Influencers & Metrics
17:06 - 28:00 Authenticity with Bridges Consumer Healthcare
28:25 - 40:23 Being “In The Know” With Your Consumers and Influencers
40:50 - 44:20 The Medium Becomes The Story
44:30 - 49:23 Shifting The Creative Message
107 episodios
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Show notes are at https://stevelitchfield.com/sshow/chat.html
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Jerry Bell and Andrew Kalat
Defensive Security is a weekly information security podcast which reviews recent high profile cyber security breaches, data breaches, malware infections and intrusions to identify lessons that we can learn and apply to the organizations we protect.
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continue reading
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Every Friday and Sunday, Slate’s popular daily news podcast What Next brings you TBD, a clear-eyed look into the future. From fake news to fake meat, algorithms to augmented reality, Lizzie O’Leary is your guide to the tech industry and the world it’s creating for us to live in.
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continue reading
Tom Merritt, Sarah Lane and the team help you stay up to date with independent, authoritative and trustworthy tech news. Become a member at https://plus.acast.com/s/dtns. Hosted on Acast. See acast.com/privacy for more information.
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continue reading
Player FM : aplicación de podcast
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