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Contenido proporcionado por Charli Prangley, Femke Van Schoonhoven, Charli Prangley, and Femke Van Schoonhoven. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Charli Prangley, Femke Van Schoonhoven, Charli Prangley, and Femke Van Schoonhoven o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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298: Behind the scenes of launching ConvertKit's rebrand to Kit
Manage episode 445080519 series 2535083
Contenido proporcionado por Charli Prangley, Femke Van Schoonhoven, Charli Prangley, and Femke Van Schoonhoven. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Charli Prangley, Femke Van Schoonhoven, Charli Prangley, and Femke Van Schoonhoven o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Femke and Charli dive into the experience of rebranding ConvertKit into Kit. Charli shares a behind-the-scenes look at launch day and the rebranding process, including what didn’t make it into the final launch but is on the roadmap, as well as key lessons learned and what could have been done differently.
Timestamps:
0:33 - Intro & Life Update
3:32 - How did it feel when the rebrand was finally complete?
5:26 - What was the public’s reaction? Walk us through the launch day—how did it unfold?
9:33 - Reflecting on the yoga retreat...
13:06 - How did the collaborating agency contribute to the launch? Or was it the Kit team handling the rollout?
18:57 - Can you share the process behind the rebrand and the driving initiative?
21:37 - What didn’t make it into this launch but is on the to-do list?
22:00 - Lessons learned—what would you have done differently throughout the process?
Show links:
Femke’s course “Product strategy for designers”
Share your topic suggestions for the show with us at hello@designlife.fm
298 episodios
Compartir
Manage episode 445080519 series 2535083
Contenido proporcionado por Charli Prangley, Femke Van Schoonhoven, Charli Prangley, and Femke Van Schoonhoven. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Charli Prangley, Femke Van Schoonhoven, Charli Prangley, and Femke Van Schoonhoven o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Femke and Charli dive into the experience of rebranding ConvertKit into Kit. Charli shares a behind-the-scenes look at launch day and the rebranding process, including what didn’t make it into the final launch but is on the roadmap, as well as key lessons learned and what could have been done differently.
Timestamps:
0:33 - Intro & Life Update
3:32 - How did it feel when the rebrand was finally complete?
5:26 - What was the public’s reaction? Walk us through the launch day—how did it unfold?
9:33 - Reflecting on the yoga retreat...
13:06 - How did the collaborating agency contribute to the launch? Or was it the Kit team handling the rollout?
18:57 - Can you share the process behind the rebrand and the driving initiative?
21:37 - What didn’t make it into this launch but is on the to-do list?
22:00 - Lessons learned—what would you have done differently throughout the process?
Show links:
Femke’s course “Product strategy for designers”
Share your topic suggestions for the show with us at hello@designlife.fm
298 episodios
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Similar a Design Life
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
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The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
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continue reading
Every creative work you’ve ever loved has a hero’s journey behind it. On Spark & Fire, you'll hear creators tell the story of bringing one beloved work to life. Iconic creatives — like Wicked composer Stephen Schwartz, Pixar director Domee Shi, comedian Patton Oswald, musician Wynton Marsalis, and novelist Isabel Allende — share the endless iterations, the inevitable setbacks, and the breakthrough ideas along the epic process of creation. But this isn’t an interview show. It’s a story — told ...
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Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
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