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How Teradata Uses AI to Create Brand Stickiness and More
Manage episode 450959014 series 3527281
Contenido proporcionado por Mary Dooe, Greg Stuart, and Rex Briggs. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Mary Dooe, Greg Stuart, and Rex Briggs o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Jacqueline Woods is the Chief Marketing Officer at the software company Teradata. She has a unique vantage point as both a CMO herself and as someone who works with other companies every day to better leverage technology, data, and artificial intelligence. She explains how companies can think more strategically about their AI implementation, where personalization is heading next, and the most effective use cases for impacting customers.
For Further Reading:
Learn more about Jacqueline: https://www.linkedin.com/in/jacqueline-woods-361477/
Trust Me I’m a Robot: How AI Can Improve Brand Stickiness (Fast Company): https://www.fastcompany.com/91194920/trust-me-im-a-robot-how-ai-can-improve-brand-stickiness
Customer Complaint Analyzer Demo Video: https://www.teradata.com/insights/videos/customer-complaint-analyzer
Listen on your favorite podcast app: https://pod.link/1715735755
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