Data Guru: Navigating the Globe with Acxiom Insights

Data Guru by Acxiom

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From the hot Latin America market to developing audiences based on app usage and streaming patterns, Data Senior Product Manager Vicky Becart walks us through Acxiom’s global offerings and how advertisers are using them around the world. Whether it’s finding outdoor enthusiasts or speed dating with potential new pets, Vicky and Data Guru Linda Harrison share real-life examples of how innovation and new data sets are helping connect advertisers to receptive audiences.

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50 episodios

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