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Ep 29: How are you staying relevant? with special guest Darla Powell
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Contenido proporcionado por Cheryl Kees Clendenon and Liz Lapan, Cheryl Kees Clendenon, and Liz Lapan. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Cheryl Kees Clendenon and Liz Lapan, Cheryl Kees Clendenon, and Liz Lapan o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Listen up folks--we all have a love-hate relationship with social media right?
Yes we do! It is a changing animal, and if you don't keep up with it you may be missing out on amazing leads because you are not staying relevant in our industry. Liz is off handling projects and Cheryl seized the opportunity to speak with a pro podcaster and social media guru, Darla Powell of Wingnut Social. Darla was a police officer, turned interior designer, to now founder and director of her social media agency. Being well-versed in the design industry, Darla saw a need for a social media agency focused on marketing strategies and practices specifically for interior designers and architects.
If social media is not your strong suit--do not be afraid to hire outside help so you can focus on your strengths within your firm. And like you encourage your clients to TRUST THE PROCESS, you must be doing the same in your marketing efforts. Listen to Cheryl and Darla discuss the importance of strategy, challenges you will face, and how to utilize AI without losing your authenticity!
You don't want to miss this episode!
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RESOURCE LINKS:
Damn Good Designer - Damn Good Designer - Website
- The best business coaching for Interior designers—seriously. This is not some wham-bam glamathon; It is the real deal you have been looking for and what is missing from the business coaching marketplace today.
The Design Paradigm - The Interior Design Paradigm - Website
- A 12 month comprehensive and powerful business coaching program for creative entrepreneurs who are serious about running a profitable business and being the expert in the room. It is the only coaching program to combine individual attention & accountability with live group workshops, honest video presentations and customized attention to your needs.
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The Design Paradigm - One on One Business Strategy Program
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