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Episode 20 | What to Learn from Fortune 100 Customer Success Strategies
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Shareth Ben, Chief Customer Officer at Apptega, shares insights on executing customer success strategies in large organizations. He emphasizes the role of change management, internal collaboration, and data-driven decision-making in driving competitive advantage. He also highlights the importance of aligning internal processes to enhance customer outcomes and productivity.
"Change management is key. My years of customer-facing experience with enterprise clients are now helping me promote collaboration and achieve outcomes for both customers and the company." - Shareth Ben
The success of customer strategies is closely tied to how well internal structures and processes are aligned within a company. By breaking down organizational silos and fostering cross-department collaboration, businesses can streamline operations and create a more cohesive work environment. Leveraging data and promoting empathy further enhances both employee efficiency and customer satisfaction.
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